You’ve got mail

Email has become the dominant form of communication in our modern world. It is how your boss communicates with you and it is how scammers and Nigerian princes tell you how you can make millions of dollars. We’ve been using it for decades now and other than the Postal Service find that we can’t live […]

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Finding your target audience

One of the first things that any business owner has to do is to figure out who their target audience is. As very few products are marketable to all people of all genders and all persuasions figuring out what demographic to pursue is important. After figuring that out comes the hardest part of all, knowing […]

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What is SEO?

In the days of yesteryear when one wanted to get a product or service and did not know who to turn to they would open the Yellow Pages and start dialing the telephone until they found what they were looking for or spending the day driving from business to business. Those days have changed. Now […]

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The dangers of texting and driving

The cellular telephone and other pieces of modern technology have changed the way the world works. It has allowed us to stay in constant communication with our friends and families and to get work done more efficiently. Despite all of the wonderful avenues it has opened for us there are some drawbacks that have emerged. […]

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The advantages of using Social Media

Social media has changed the world that we live in. Our thoughts have become condensed into 140 characters and we now have an outlet to post any picture or video of ourselves (no matter how embarrassing) online. Social media has also opened up all kinds of new avenues for marketing and commerce and we hope […]

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How to Use Instagram for Business

The Power of Instagram Instagram has allowed us to share photos with the world and is one of the most popular social media sites in the world. Anyone who has a product to sell or services to offer can and should use it. With more than 500 million users it is a potential avenue to […]

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