The new year is approaching and with that comes new year resolutions. Perhaps your resolution is to try to take your business to the next level. In the past you may not have had the time and you may think that it is going to be expensive. One of the easiest ways to take your business to the next level and to make it more efficient is to make your online and social media organization more efficient. There are some tools that can make this easier for you and they come cheaper than you might think.
SEO is so important nowadays. If you do not care about your SEO you may never be found on the Internet and if you are never found the only people who know what you do or what products or services you offer will be from direct contact. Of course we are under no illusion that managing your SEO is easy. It takes time and effort to properly implement and maintain a good SEO strategy. It is also a never ending process, so if you could get a little bit of help that would be a good thing right? It is, and that help might not be as expensive as you think it is.
Screaming Frog
Screaming Frog comes to us from across the pond but don’t let that fool you, it is trusted by some of the largest companies in the world. It is a website crawler that will help you find broken links, analyze titles and meta data, generate sitemaps, checks for duplicate content and it can be integrated with Google Analytics. This is all included in the free version and a paid version is available with more tools and options.
SEO Quake
SEO Quake is a free browser extension that can conduct SEO audits, check for broken links and compare domains and URLs in real time. Reports are available to check on rankings to see how you are doing.
Serprobot+
Did you ever wonder what your ranking in the search engine is? You could always type your name into the search bar and count but you’d have to do that for every single term you want to find. Or it might take you awhile to find yourself. There is an easier way to do it. Try Serprobot, a free search engine ranking position (SERP) tool. It can be done in real time and it is free.
Google Mobile Friendly Test Tool
Nowadays more people are viewing websites on smaller screens. How much time do you spend surfing the web on your personal computer or on your smartphone? It is more important than ever for your website to be mobile-friendly and by being mobile-friendly you can receive a nice SEO boost. Google offers a free tool, Google Mobile Friendly Test Tool to check whether your website is mobile-friendly. Find out just how easy it is for a visitor to view your website on a mobile device!